Mission, Vision & Strategic Themes

Mission

The mission of the Marble Institute of America is to serve and support the dimensional natural stone industry by providing an array of services, products, and authoritative information important to, and valued by, industry members.

Vision

Ten Year Vision: To establish an industry-leading reputation for providing valuable services, products and authoritative information to the natural stone industry through a commitment to quality and member service.

  • Natural stone will be the leading choice for appropriate hard-surface applications.
  • Members will see MIA as an essential partner in their success.
  • Membership is representative of the diverse nature of the natural stone industry.
  • MIA accreditation is widely regarded as the leading indicator of a company's commitment to high standards of business practice and to quality stone craftsmanship.
  • The design community will specify accreditation of fabricators/installers.
  • Industry members view accreditation as a competitive advantage.
  • MIA standards are universally recognized and accepted/specified.
  • MIA is widely recognized as the leader in stone industry education.

Strategic Themes

MIA's strategic themes include:

To Represent the Dimensional Natural Stone Industry
MIA's focus on growing membership is strategic in order to support the association's broader goals. MIA will focus on targeting specific segments (type of company) of the industry to grow and diversify the Regular member category and Associate member category. This includes applying a regional approach to membership recruitment and retention. MIA will also define a strategy for acquiring international members.

To Be An Essential Partner To All Segments of the Dimensional Natural Stone Industry
MIA members look to the association to promote natural dimension stone as the leading materials choice for residential and commercial applications and serve as the voice of the industry. With the recent need to respond to threats on the industry, MIA has also broadened its role to include both promoting and defending natural stone. MIA will continue to ensure that the association is playing a role in shaping perceptions of natural stone as safe and sustainable, as well as promoting the use of MIA members in order to position members for enhanced business opportunities.

To Be Recognized As An Educational Leader For the Dimensional Natural Stone Industry
MIA has invested in expanding its educational offerings to ensure member companies have the information and knowledge to be on the leading edge of the industry. With an accreditation program and awards programs in place to recognize the commitment to high levels of professionalism and craftsmanship, MIA must also ensure that the educational content and technical standards developed equip members to deliver the highest quality stone craftsmanship.

To Develop and Promote Universally Accepted Standards
A core component of MIA's legacy is serving as the authoritative source for information on standards of natural stone workmanship and practice, and the suitable application of natural stone products. A critical next step for MIA is to promote the use of its technical standards beyond the MIA membership, particularly among the architect and design community, so the standards become universally accepted and specified.

To Maintain A High Level of Organizational Effectiveness
MIA must ensure that its infrastructure and financial resources support successful execution of the association's strategic goals.