December 15, 2005
Dallas, TX

This seminar is also highly recommended for sales representative, showroom personnel, and business owners of fabrication & installation businesses. Mr. Tom McNall will walk you through the basics of stone restoration so you can better communicate to your customers what is necessary to maintain the beauty and durability of this noble product we refer to as "natural stone."

Who Should Attend….
All Stone Professionals who field questions regarding the care and maintenance of natural stone; Companies adding restoration services to their existing business; Stone Fabricators/Installers using restoration to gain repeat customers; Companies new to natural stone fabrication and/or installation; Others hungry for education about natural stone; Janitorial firms - stone companies should let their clients who use janitorial firms know about this seminar

What You Will Learn….
How to know if you are using the right equipment for the job (and your firm); New restoration techniques; How to price competitively and make a profit in restoration; How to grow your customer base.

Seminar Agenda….

7:30am		Registration/Coffee
8:00am		Welcome / About the MIA / Class Objectives
8:15am		Understanding the Differences Between Maintenance, Restoration, & Renovation
8:45am		What Your Stone Business and Staff Need 1. Knowledge of Natural Stone: Differences between Marble, Granite, Travertine, Limestone, and Slate What to look for when on the job site 2. Equipment needed
10:00am		Break
10:15am		What Your Stone Business and Staff Need (continued) 3. Experience: hands-on, classroom training, literature available, where to go to get the advice you need 4. How to price a restoration contract: How the type of stone affects the price Planning for worse-case scenarios
12noon		Lunch Break
1:00pm		Restoration - Implementation & Making it Happen 1. What needs to be done? Establishing expectations on the jobsite. 2. Polishing techniques: What supplies & equipment are needed What prep work is needed - does it meet with customer expectations - how are these expectations different between residential & commercial jobs What to expect What is your final product? 3. Honing techniques: How is it different from Polishing? What supplies & equipment are needed What prep work is needed - does it meet with customer expectations - how are these expectations different between residential & commercial jobs What to expect and what is your final product?
2:30pm		Break
2:45pm		Restoration - Implementation & Making it Happen (cont) 4. Grinding or Flattening Lippage techniques: What supplies & equipment are needed What prep work is needed - does it meet with customer expectations - how are these expectations different between residential & commercial jobs What to expect What is your final product?
3:00pm		Succeeding with Your Restoration Business 1. Getting Paid: contracts, down payments, invoicing 2. Networking: professional image, supplier relationships 3. Professionalism: literature, consumer brochures, meeting customer expectations, safety, and company image
4:30pm		Closing Remarks / Q&A MIA Bookstore Open

About the Speaker….
Mr. McNall is founder, owner and technical director/educator for all employees and customers of Great Northern Stone located in Southern Ontario, Canada. Great Northern Stone specializes in restoration of natural stone. Tom serves as a consultant to many global corporations, been an expert witness in court and has begun writing articles for several industry publications. He operates the largest independent stone restoration company in Canada and is a member of both the Marble Institute of America (MIA) and the Terrazzo, Tile and Marble Association of Canada (TTMAC). Tom has taught seminars in both Canada and the USA for the MIA, TTMAC, as well as for private firms. Tom was also elected to the MIA Board of Directors in 2005.

Registration….
MIA Member: 1st Person - $149 (Additional People $129)
Non-Member: 1st Person - $199 (Additional People $169)
A $20 early registration discount is available for registrations received prior to November 30, 2005.

Registration includes:

• Full 1-day Workshop
• Morning coffee/refreshments
• Lunch
• Speaker handouts/resources
• $25 Coupon for the MIA Bookstore

2 Easy ways to register:

• Fill out & fax the attached registration form - click here.
• Call 1-440-250-9222

Event Site….
Hampton Inn and Suites Dallas - DFW Airport West
1600 Hurst Towne Center Drive
Hurst, Texas 76054
Phone: (817) 503-7777
Fax: (817) 503-7778
Website: www.hamptoninn.com

Refunds….
MIA reserves the right to amend the program should circumstances warrant such action. In the event of course cancellation, MIA will notify you within 7 business days to the program date, and will refund seminar fees. Liability for course cancellation is specifically limited to the amount of registration fees and excludes any incidential or consequential damages. If you plan to register on-site, please check MIA's website www.marbleinstitute.com (click on MIA Education) the date prior to the seminar for any updates on this event. Individual seminar cancellations must be made in writing. Registration fees are non-refundable for cancellations received less than 7 business days prior to the seminar. Substitutions are welcome.

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28901 Clemens Rd, Ste 100, Cleveland, OH 44145 · T: 440-250-9222 · F: 440-250-9223
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